Healthcare and allied health

What is different about this sector

Clinics live or die on the booking experience and the reminder that prevents a no-show. The website is usually the least considered part of that chain and the most visible.

Systems we typically work with

• Practice management
• Online booking
• Reminders and recalls

Problems we are asked to solve

• Booking systems that do not reflect how practitioners actually allocate time.
• Patients calling to ask questions the website could answer.
• Reminders that arrive too late or through a channel nobody reads.

Where to start in this sector

Most projects here begin with one of three questions: the enquiry path is losing jobs, the systems do not share information, or the website no longer reflects what the business actually does.

We answer those in that order, because fixing the enquiry path is usually cheaper than replacing the systems, and replacing the systems rarely fixes an enquiry path that was never designed.

What we do not claim

This page does not carry client names, testimonials or measured results for this sector, because we have not collected verifiable evidence for them. When we have it, and the client permits publication, it will appear here with the evidence attached.